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Mind Shift is a full service content creation company with a bias for action.

 

BURN: One Year On The Front Lines Of The Battle To Save Detroit

We cut our teeth on firefighter video content while filming BURN. Literally thrown into the fire, the very first shift we spent in a firehouse we responded to 12 working fires with the boys of Engine 50.

We are proud of our involvement in the creation of the film as well as the follow up BURN X released in 2022.

Video Production Services for Fire Departments

Every public safety organization has a unique opportunity to create a brand that will accurately represent their department to the community. This brand will be how the public understands and knows what you do on their behalf. It is important to ask yourself and your team what you want to convey and highlight about the department. Once you have defined your message, it's time to execute a strategy by building your brand through the use of video and social media.

Creating Quality Content | Content Is King

As a video production company with a bias for action, Mind Shift understands the importance of creating quality content. In the world of social media, content is king. Good content will make or break a social media campaign. People watch your videos or read your captions because they are intrigued by your message.

Our team is dedicated to helping you effectively communicate your message through engaging and impactful video content. Some of the services we offer include public service announcements (PSAs), training videos, recruitment videos, and community outreach videos.

Public Service Announcements (PSAs)

One of the benefits of using social media is the ability to educate the public about fire and wind warnings, hiring opportunities, and even social events. For constituents who follow your account, this information can even come up as real-time alerts on their phones.

Capturing Training Video

We also offer the service of capturing your training routines on film. This allows you to highlight the efforts of your front-line troops and convey to the public the daily training being done on their behalf. It also raises awareness with surrounding departments about the facilities and resources available to them, making the greater community safer.

Filming Emergencies

In addition to training videos, we have extensive experience in filming live fire and emergencies. The best footage comes from real-life work, and it is important to have camera operators who are sensitive to HIPAA laws and understand what they should and should not film on the fire ground. The safety of everyone on scene is of the utmost importance.

Why Choose Mind Shift for Your Video Production Needs?

At Mind Shift, we have a track record of producing high-quality content. Our team has worked on the documentary BURN: One Year On The Front Lines Of The Battle To Save Detroit, and we recently completed work on BURN X, the 10 year follow-up to the Detroit fire documentary. If you are interested in our services and want to effectively communicate your message through video, don't hesitate to contact us to discuss your project. We look forward to the opportunity to work with you.

 Mind Shift is a Detroit Video Production Company serving agencies, networks and brands of all sizes.